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Wales Bonner x adidas Originals FW25: When Sport Becomes Art

There are collaborations that simply please the eye, and then there are those that become true cultural moments. When Wales Bonner and adidas Originals announce a new drop, it’s one of those rare times when design meets philosophy and style meets depth.

There are collaborations that simply please the eye, and then there are those that become true cultural moments. When Wales Bonner and adidas Originals announce a new drop, it’s one of those rare times when design meets philosophy and style meets depth. Their Fall/Winter 2025 collection is not just about clothes — it’s a dialogue between past and present, between street energy and British intellect.

The main idea behind the new collection is to merge adidas’ athletic heritage with Grace Wales Bonner’s distinctive sense of form. This time, the designer brings back the iconic bowling bags — pieces that balance between retro charm and elegance — and introduces the new WB Karintha Lo crafted in satin. The footwear lineup includes updated versions of the WB Japan, WB Superstar, and WB Adilette, each with its own personality and unmistakable details.

As always, adidas keeps a perfect balance between technology and style — but Bonner adds poetry to the mix. She transforms sportswear into a statement, where every stitch and every shade feels deliberate and meaningful.

The collection’s autumn palette goes far beyond browns and greys. It features deep earthy tones highlighted by unexpected flashes of lavender that work surprisingly well with minimalist silhouettes. Sweaters, track jackets, and striped pants come together to form a cohesive look — relaxed yet refined. This is clothing for those who don’t need to shout to be noticed, for those confident in their quiet strength.

Photographed by Chris Rhodes, the campaign captures more than fashion — it captures people who live it. Featuring Alva Claire, Gene Gallagher, and Bebe Parnell, the visuals feel like portraits of real characters rather than models. There’s no gloss, no pretense — just energy and authenticity.

The world of men’s fashion has long outgrown the era of flashy logos. Today, style is a language. And what Wales Bonner does with adidas Originals is a conversation about roots, freedom, and awareness. This is clothing for those who appreciate the details but don’t seek validation.

The adidas Originals by Wales Bonner FW25 collection launches on October 31 via adidas and HBX. And if you love when heritage meets innovation in your wardrobe — this release deserves your attention.

Wales Bonner x adidas Originals FW25: When Sport Becomes Art
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