Some people don’t need to create a persona for themselves. They simply step in front of the camera — and fashion starts inventing names for something that has already happened.
Gabbriette is one of them. Black hair, barely-there eyebrows, smudged makeup around the eyes, big glossy lips, tattoos, leather and that unmistakable gaze where fatigue, indifference and an almost dangerous confidence exist side by side. She looks as though she has just walked out of a nightclub at seven in the morning — and, somehow, that is precisely when she looks better than everyone who has spent two hours in front of a mirror.
In September 2026, CR Fashion Book presented Gabbriette in a new shoot titled In the FLESH. And the title is almost literal: this is not a polished, perfectly constructed fashion image, but a living, physical and slightly predatory aesthetic that has long since stopped being simply strange.
When Strange Becomes the New Normal
Fashion has a funny habit: first it discovers something strange, then it falls in love with it, and only afterwards does it give it a name.
That’s how Clean Girl, Quiet Luxury, Old Money, Y2K, RegencyCore, MermaidCore, CottageCore and dozens of other aesthetic labels came into existence. Yesterday, it was simply someone’s personal style. Today, it’s a moodboard, a TikTok trend and a formula hundreds of people are trying to recreate.
But with Succubus Chic, the story is a little more interesting.
Long before the term began circulating widely in fashion circles, it already had its leading character. And that character was Gabbriette.
The Girl Who Doesn’t Try to Please
Her image is built around precisely the things the traditional beauty industry spent years trying to fix.
Imperfect eyebrows? Leave them. Smudged eyeliner? Even better. A tired gaze? Don’t hide it. A short, choppy haircut? Exactly. Tattoos? Let them speak for themselves.
Gabbriette describes her own aesthetic quite simply: she loves choppy haircuts, smudged makeup around tired eyes, big glossy lips and, in general, no makeup at all. She also loves anything that looks a little «overdone», excessive or deliberately undone.
And that is precisely where her secret lies.
Gabbriette doesn’t create the illusion of perfection. She plays on the line between sensuality and carelessness, between glamour and the morning after a long night, between a fashion shoot and a photo that could just as easily end up in your camera roll after one night that went on far too long.
Black Hair, Leather and a Look You’re Better Off Not Decoding
Gabbriette’s visual formula seems simple — until you try to recreate it.
Her black hair creates a sharp contrast with her face. The eyebrows almost disappear. Her eyes look as though the makeup has already survived several hours of nightlife. Her lips, by contrast, are big, glossy and almost hypnotic.
Add tattoos, leather and dark silhouettes — and you get a character who could look equally at home on the cover of a fashion magazine, in an underground rock club or in a neon-lit bar sometime after midnight.
That’s exactly why it’s difficult to describe Gabbriette as simply a model.
She has become a visual archetype.
