When we talk about style, bold and extravagant looks often come to mind, but for Lionel Messi and Antonela Roccuzzo, comfort is just as important.
When we talk about style, bold and extravagant looks often come to mind, but for Lionel Messi and Antonela Roccuzzo, comfort is just as important. In their first joint project with the adidas brand, they present the new adidas Essentials collection, which promises to become an essential part of everyday life for those who value comfort and practicality.
The adidas Essentials collection is more than just sportswear. It’s a symbol of family, comfort, and care. Inspired by the idea of family values and cozy time spent at home, it combines soft, premium fabrics with versatile pieces that can be worn in any situation—from morning workouts to relaxing evenings with loved ones.
Football legend Lionel Messi and his wife, entrepreneur and philanthropist Antonela Roccuzzo, are the faces of this campaign. In the video that is part of the campaign, they are seen in a cozy home setting, laughing and relaxing together. Their interaction highlights not only their family bond but also the idea that style can be comfortable and accessible to everyone.
Antonela, who joined the adidas family, noted that this is a special moment for her: “I am really excited to be part of the new adidas campaign, and it feels truly special to be part of the same family that has played such a big role in Leo’s career and our life.”
The adidas Essentials collection includes sporty trends that suit any situation. The items are made from fabrics such as soft terry, fleece, single jersey, and cotton rib, offering a luxurious and unmatched comfort feel. The perfect t-shirts, shorts, and leggings will accompany you from workouts to everyday activities, easily mixing and matching to highlight your style.
For Lionel Messi, whose style has evolved since his move to Inter Miami, bright and bold colors have become part of his everyday wardrobe. “I’ve always preferred comfort, as I spend most of my time training or with my family, and I like that I can mix elements from the collection and still look stylish,” said Messi.
With the adidas Essentials collection, comfort is available not only for adults but also for children. The collection’s pieces come in sizes for all generations, so everyone can enjoy freedom of movement. Whether it’s going to a match, supporting your husband, or just doing everyday tasks, there’s something for everyone. Even Antonela, who wasn’t always a big fan of sporty looks, appreciated the versatility and comfort of this collection.
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