Tom Holland has become the new ambassador for Vuori — and it’s much more than just a рекламная campaign.
The new collection is inspired by golf, but its meaning goes deeper: it’s not about perfect shots, but about the ability to play even when you’re already “in a tough spot.”
Holland draws a direct parallel with his career — from the stage of Billy Elliot to global success after The Impossible. His journey isn’t about luck, but about adaptability and staying cool under pressure.
The core idea is simple:
sometimes things don’t go according to plan — and that’s exactly when it’s not talent, but strategy that matters.
Vuori focuses on comfort, balance, and confidence without unnecessary noise. And Holland represents that perfectly.
Because true style isn’t about everything being perfect.
It’s about knowing how to play well from any position.
